..has been built in London for the 2012 Olympics. The British maintain that it’s a temporary McDonald’s and will be dismantled after the Games, it is however an insight as to where Mc Donald’s is heading in the near future. I’m sure I am not the only one to notice that McDonald’s restaurants are getting larger and larger as they build new ones and remodel the older locations. While this can be seen as a sign of the Giant Burger chain wanting more attention with the Bigger is Better mentality, I see it as Evolutionary! Think about it, McDonald’s Franchising began in the 1950’s and 60’s with the Speedy Service montage and they were small highly successful restaurants. Now going on 60 years, they have achieved one restaurant being able to maintain 1,500 diners comfortably. But why? Well the population grew of course.
But I’m talking about a different…
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